Hermès - Ramadan 2021
Client: Hermès
Studio: Abjad Design
Role: Art Direction, Illustration
Year: 2021
I had the pleasure of collaborating with Mathijs Luijten and Hermès for their Ramadan 2021. We worked on two different animation stories, and each story follows the journey of our protagonist who is surrounded by a surrealistic world.
My role was to art direct the overall visuals which included - character design, colorboarding, style explorations, and illustrating the fantasy-like styleframes.
01. Character Exploration
02. Style Exploration
03. Colorboard
04. Final Styleframes
Credits
Client
Hermès
Studio
Abjad Design
Creative Direction
Abjad Design
Producer
Mathijs Luijten
Art Direction
Sofie Lee
Illustration
Sofie Lee
Animation
Mathijs Luijten
Music
Isa Najem